Baymard Institute

Baymard Institute

Baymard Institute provides you with 32,000+ hours of large-scale e-commerce UX research – uncovering what designs cause usability issues, how to create “State of the Art” e-commerce experiences, and how your UX performance stacks up against leading e-commerce sites.

Baymard’s research is used by more than 3,000 e-commerce companies, researchers, and UX designers, from 80+ countries, and includes 71% of all Fortune 500 companies within e-commerce (including Sears, Home Depot, Etsy, Nike, etc.)

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