Staff Product Manager – ML, Ranking & Personalization [Ads]

permanent

Fully Remote

Only accepting applications from: United States

Own the vision, strategy, and roadmap for Fetch’s ML-driven ads ranking and personalization systems across all surfaces.
Define the optimization framework balancing Fetch’s goals, advertiser objectives, and consumer experience ensuring ranking improves overall marketplace health.
Design the architecture and boundaries between the ad server and ML systems, determining what logic, signals, and controls live in each layer and how they integrate end-to-end.
Partner with cross-functional PMs to translate advertiser outcomes (e.g., reach, ROAS, purchases) into ranking objectives and optimization strategies.
Lead the development of ranking models, signals, and infrastructure, including feature strategy, real-time scoring pipelines, and online/offline evaluation.
Establish rigorous experimentation and evaluation frameworks, driving measurable improvement in relevance, personalization, and advertiser ROI.
Collaborate deeply with Engineering, ML, Analytics, Sales, and GTM to prioritize, execute, and continuously iterate on ranking and personalization capabilities.

Experience

8+ years of product management experience building ML-powered ranking, personalization, recommendation, ads, or search systems.
Deep understanding of ML ranking, feature engineering, real-time scoring, user behavior modeling, and entity understanding (products, offers, merchants, categories).
Experience in ads relevance, auction or bidding mechanics, targeting, or marketplace optimization is a plus.
Proven ability to set strategy, prioritize roadmaps, and drive measurable outcomes in fast-paced, ambiguous environments.
Demonstrated strength in balancing competing objectives across a two-sided marketplace—optimizing for user experience, advertiser performance, and platform health.
Strong technical fluency and ability to partner closely with Engineering, ML, Data Science, Analytics, Sales, and Marketing on data models, architecture, and trade-offs.
A bias for ownership, rigor, and problem-solving able to dive deep into technical details while keeping focus on long-term impact.

Equity: We offer employees equity in Fetch, so that everyone can benefit from Fetch’s growth.
401k Match: Dollar-for-dollar match up to 4%.
Benefits for humans and pets: We offer comprehensive medical, dental and vision plans for everyone including your pets.
Continuing Education: Fetch provides ten thousand per year in education reimbursement.
Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy.
Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, including Juneteenth and Indigenous People’s Day, as well as our year-end week-long break.
Robust Leave Policies: 20 weeks of paid parental leave for primary caregivers, 14 weeks for secondary caregivers, and a flexible return to work schedule.
Calvin Care Cash: Employees who are welcoming new family members will also receive a one time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers and much more!
Flexible Work Environment: Collaborate with your team in one of our stunning offices in Madison, Birmingham, or Chicago. Or you can work fully remotely from anywhere in the US. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home.