Field Marketing Coordinator

permanent
Fully Remote

Only accepting applications from: United States

  • Collaborate with Field & Account-Based Marketing Manager to support quarterly field marketing plans, market responsive requests, and events for priority local markets
  • Execute state-specific and regional lead generation campaigns using various channels such as custom landing pages, webinars, digital marketing, direct mail, and in-person events with the support of Field & Account-Based Marketing Manager.
  • Support creation of scalable GTM playbooks, supporting SDRs in setting meetings, and generating pipeline across regions (e.g., state deals, state mandates)
  • Adapt sales collateral and sales enablement tools as needed for the specified segments within specified regions/accounts for key priority markets
  • Refresh a library of self-service, customizable templates used by Sales and Customer Success
  • Manage our internal library of collateral and campaigns in Highspot, monitoring and reporting on usage
  • Maintain swag inventory, at-scale events materials, collateral, and coordinate in-person event logistics
  • Collaborate with Field & Account-Based Marketing Manager, Regional Sales Managers, and field teams to develop a prioritized regional campaign and event calendar, attending in-person events as needed

Experience

  • Interested in transitioning to a career in marketing, or have 1 year of experience in marketing
  • Knack for making marketing assets and activation feel personalized
  • Experience working closely with Sales and Customer Success teams to drive growth and retention
  • Meticulously organized with an ability to work and demonstrate grace under pressure
  • Strong project management and entrepreneurial skills to work independently on complex projects
  • Comfortable with ambiguity and can move forward in this environment

Salary and Perks

Pay range: $68K - $75K

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