Marketing Operations Specialist

• Manage day-to-day operations of the marketing technology stack, including system troubleshooting, user support, and data flow validation between platforms.
• Execute configuration and optimization tasks within marketing tools such as SFDC, Marketo, and 6sense under guidance from senior leadership.
• Assist with data collection, segmentation, and list management to support targeted marketing campaigns.
• Execute Marketo programs including list uploads, email sends, and campaign monitoring to support lead generation and nurturing workflows.
• Work with marketing team members to implement and manage email campaigns, ensuring proper setup and tracking.
• Generate regular campaign reports and dashboards, tracking key metrics and supporting analysis for marketing initiatives.
• Maintain accurate program documentation including process workflows, setup instructions, and campaign timelines.
• Identify and escalate technical issues, conduct testing on new configurations, and support system improvements.
• Ensure marketing campaigns and data practices align with privacy regulations such as GDPR and CCPA and company standards.

• 2-3 years of experience in marketing operations, campaign execution, or marketing technology support.
• Working knowledge of marketing automation platforms (e.g., Marketo, HubSpot) or CRM systems (e.g., Salesforce).
• Curiosity about AI and a habit of putting it to work to reduce manual effort in campaign builds, QA, and reporting.
• Strong organizational and project management skills with the ability to manage multiple tasks and deadlines.
• Solid analytical skills and comfort working with marketing data and reporting tools.
• Clear communication skills and ability to collaborate across teams.
• Attention to detail and accuracy in executing technical tasks.

Pay range: $60K - $90K

• Flexible time off
• 401k
• Generous medical, dental, and vision coverage for full-time employees and their dependents
• Parental leave program including options for a paid night nurse, and a gradual return to work
• Infertility/assisted reproductive services benefit
• Employee referral bonuses
• Snacks and beverages in the office
• Diversity and inclusion programs with employee resource groups