Tradeshow Manager

• Develop and manage the global tradeshow and sponsorship calendar, ensuring alignment with business priorities, target personas, and goals.
• Evaluate and recommend event opportunities based on strategic fit, target audience, and ROI potential.
• Collaborate with cross-functional partners to define event objectives, success metrics, and messaging strategies.
• Partner with Sales and Marketing leadership to integrate tradeshow activity into broader campaign initiatives and regional plans.
• Support broader marketing events and campaigns beyond tradeshows, including customer summits, field events, SKO, and roadshows.
• Oversee all aspects of tradeshow participation, including booth design and production, shipping logistics, staffing, and on-site coordination.
• Manage sponsorship deliverables, ensuring all benefits are tracked, fulfilled, and optimized for maximum visibility and engagement.
• Coordinate with internal stakeholders and external vendors to ensure all logistics, assets, and messaging are delivered on time and within budget.
• Lead on-site setup, execution, and teardown for major events as needed, maintaining brand standards and operational excellence.
• Develop and manage event budgets, ensuring accurate forecasting, cost control, and reconciliation.
• Source and manage relationships with exhibit houses, event organizers, production vendors, and other partners.
• Negotiate contracts and manage procurement processes in partnership with the Finance and Legal teams.
• Partner with Event Operations and Marketing Operations to ensure seamless lead capture, routing, and attribution.
• Conduct post-event evaluations and present insights and recommendations to improve future programs.
• Maintain a culture of continuous improvement through data-driven analysis and feedback loops.

• 6+ years of experience managing tradeshows, sponsorships, or large-scale events within a B2B or SaaS organization.
• Proven experience managing large-scale events and sponsorships (domestic and international) that deliver measurable business outcomes.
• Strong organizational and project management skills, with a track record of delivering multiple programs simultaneously under tight deadlines.
• Deep understanding of lead capture, attribution, pipeline metrics, and event ROI modeling.
• Excellent cross-functional communicator who can influence stakeholders at all levels.
• Skilled in vendor negotiation, budgeting, and operational execution.
• Proficient in Salesforce, Asana, and event platforms such as Splash, Bizzabo, or Cvent.
• Comfortable analyzing data to measure success and drive decision-making.
• Willing to travel (up to 35%) to support on-site execution and vendor meetings.

Pay range: $70K - $110K

• Flexible time off
• 401k to help you save for the future
• Generous medical, dental, and vision coverage for full-time employees and their dependents
• A parental leave program that includes options for a paid night nurse, and a gradual return to work
• Infertility/assisted reproductive services benefit
• Employee referral bonuses to encourage the addition of great new people to the team
• Snacks and beverages in the Office, along with fun events to celebrate
• Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military