JustRemote
Programmatic Media Manager - Contract
Only accepting applications from: United States
- Strategically plan, activate, optimize, and manage programmatic media buys aligned with communication strategy, customer journey, and audience insights.
- Make activation choices and implementation plans based on communication strategy and client's business goals.
- Utilize client and proprietary data and insights to enhance targeting and adjust strategies based on performance.
- Embrace a test-and-learn approach to new buying strategies and expansion opportunities.
- Act as a technical expert in various DSPs, tools, and tactics, resolving troubleshooting and platform issues.
- Ensure brand safety, fraud prevention, and data quality transparency.
- Understand client's business goals and customer journey to develop comprehensive media activation plans.
- Anticipate client needs and offer solutions based on data analysis.
- Present campaign analysis and insights to clients.
- Translate media objectives into programmatic campaign recommendations across ad formats.
- Collaborate to optimize media across channels and platforms.
- Work with Strategy/Planning to manage campaign delivery and optimization.
- Act as a trusted advisor to various teams.
- Contribute to discussions to help shape activation commitments and standards.
- Implement best practices and adjust to meet clients' needs.
- Participate in professional growth opportunities and skill development.
Experience
- Bachelor's degree in marketing, advertising, business administration, or a related field is preferred.
- Previous experience (3+ years) in digital media, programmatic advertising, or media buying.
- Familiarity with programmatic platforms, DSPs, and advertising tools.
- Strong analytical skills and ability to draw insights from data.
- Excellent communication and presentation skills.
- Ability to collaborate effectively in cross-functional teams.
- Strong attention to detail and ability to manage multiple tasks.
Salary and Perks
- Competitive salary
- Remote work
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